Triumph of the Nerds Part II

The one topic that i found most interesting in this video was how IBM used the inverse-engineering as a strategy to get back in tecnological businesses.

IBM was noticing how Apple was growing their company very fast, by the sells of the Apple 2, so their will be able of being part of this competition. As IBM was incapable of producing a whole new computer in less than a year, their use something named inverse-engineering whic is the procees in which you take something that is already desing and start disarming it piece by piece in order to understand how its working and then replicate it.

This was legal only if the engierniring you use to disarmed and rebuild the machine were completely "virgin" of the knowledge of the ROM BIOS, the term virgin was refering that you do not have any kind of study or you werent part of the procedure of builduing this machine.

This is how IBM was able to build a new machine in less than a year and avoid being lost in this war. But he started a new battle against Microsoft by developing a new Operative System that was IBM-ONLY.

Later this, Microsoft developed a new Operative System that allowed users to install it on any machine hardware. They werent not betting their buisness to the hardware, like IBM or Apple, instead they monopolize the software market. The curious thing is that in taht time Microsoft wasnt producing any hardware and yet they build and enormous company that now is one of the top enterprises in this industry.

In my opinion i think that innovation was the key in order to win this war, apple revolutionate the way regular people used their computers, and Microsoft create a new buisnesses line on the developting of software instead of hardware.



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